Welcome to my
Online Studio
and Portfolio!
This is where my Art, Branding Magic, and Truth meet.
From conscious branding and bold visuals to artist-led mentorship for authentic entrepreneurs and kind leaders ready to build a better future.
Welcome to my Online Studio and Portfolio!
This is where my Art,
Branding Magic, and Truth meet.
From conscious branding and bold visuals to artist-led mentorship for authentic entrepreneurs and kind leaders ready to build a better future.
Welcome to my Online Studio and Portfolio!
This is where my Art, Branding Magic, and Truth meet.
From conscious branding and bold visuals to artist-led mentorship for authentic entrepreneurs and kind leaders ready to build a better future.
INTRO
Hi, I’m Franca! I'm a multidisciplinary artist, brand designer, photographer, and creative mentor with over 20 years of experience helping people express their true selves.
This curated space is more than a website... it’s my living portfolio, where I share my journey as an artist and creative professional.
My work lives at the intersection of visuals and transformation. I help creatives, entrepreneurs, and curious women design aligned brands, explore their visual identity, and reconnect with their creative voice; whether for business, self-discovery, or life reinvention.
Through my signature branding service (Masterpiece), my guided portrait sessions (Thera-Pictures), and 1:1 creative mentorships, I support people who are ready to break away from trends, templates, and self-doubt, and build a brand, body of work, or personal vision that actually feels like them.
I believe good design isn’t just beautiful, it’s honest. I believe photos can do more than represent, they can reveal. And I believe creativity is a muscle we all have the right to reclaim.
INTRO
Hi, I’m Franca! I'm a multidisciplinary artist, brand designer, photographer, and creative mentor with over 20 years of experience helping people express their true selves.
This curated space is more than a website... It’s my living portfolio, where I share my journey as an artist and creative professional.
My work lives at the intersection of visuals and transformation. I help creatives, entrepreneurs, and curious women design aligned brands, explore their visual identity, and reconnect with their creative voice; whether for business, self-discovery, or life reinvention.
Through my signature branding service (Masterpiece), my guided portrait sessions (Thera-Pictures), and 1:1 creative mentorships, I support people who are ready to break away from trends, templates, and self-doubt, and build a brand, body of work, or personal vision that actually feels like them.
I believe good design isn’t just beautiful, it’s honest. I think photos can do more than represent; they can reveal. And I believe creativity is a muscle we all have the right to reclaim.
INTRO
Hi, I’m Franca! I'm a multidisciplinary artist, brand designer, photographer, and creative mentor with over 20 years of experience helping people express their true selves.
This curated space is more than a website... It’s my living portfolio, where I share my journey as an artist and creative professional.
My work lives at the intersection of visuals and transformation. I help creatives, entrepreneurs, and curious women design aligned brands, explore their visual identity, and reconnect with their creative voice; whether for business, self-discovery, or life reinvention.
Through my signature branding service (Masterpiece), my guided portrait sessions (Thera-Pictures), and 1:1 creative mentorships, I support people who are ready to break away from trends, templates, and self-doubt, and build a brand, body of work, or personal vision that actually feels like them.
I believe good design isn’t just beautiful, it’s honest. I think photos can do more than represent; they can reveal. And I believe creativity is a muscle we all have the right to reclaim.
INTRODUCING
Signature Programs, and Services
From brand design and creative mentoring to transformational photo shoots and feminine art, my services and programs are tailored for creatives, entrepreneurs, and people seeking authentic self-expression and visual alignment.
The BrandMother
Artist-led branding for creatives, coaches, and entrepreneurs.
Custom brand design rooted in clarity, emotion, and originality. Together we shape a visual identity that expresses your essence, far beyond templates or trends.
Thera|Pictures
Transformational portraits to reconnect with your power and presence.
More than a photoshoot, this is a deep visual experience to rewrite how you see yourself. Ideal for creatives, women, and anyone exploring embodiment, visibility, or self-trust.
chroma|soma
Mentorship and creative guidance to reconnect with your body, voice, and artistic flow.
Your space for personal growth through creativity and movement. We work together to process blocks, explore your inner world, and rediscover creative joy
Vulvania
Bold, empowering art celebrating the divine feminine.
Vulvania is an art collection and movement born to honor the power of vulvas, womanhood, and self-expression. From fine art prints to functional objects, these pieces are made to inspire healing, beauty, and rebellion.
INTRODUCING
Signature Programs, and Services
From brand design and creative mentoring to transformational photo shoots and feminine art, my services and programs are tailored for creatives, entrepreneurs, and people seeking authentic self-expression and visual alignment.
The BrandMother
Artist-led branding for creatives, coaches, and entrepreneurs.
Custom brand design rooted in clarity, emotion, and originality. Together we shape a visual identity that expresses your essence, far beyond templates or trends.
Thera|Pictures
Transformational portraits to reconnect with your power and presence.
More than a photoshoot, this is a profound visual experience that helps you rewrite how you see yourself. Ideal for creatives, women, and anyone exploring embodiment, visibility, or self-trust.
chroma|soma
Mentorship and creative guidance to reconnect with your body, voice, and artistic flow.
Your space for personal growth through creativity and movement. We work together to process blocks, explore your inner world, and rediscover creative joy
Vulvania
Bold, empowering art celebrating the divine feminine.
Vulvania is an art collection and movement born to honor the power of vulvas, womanhood, and self-expression. From fine art prints to functional objects, these pieces are made to inspire healing, beauty, and rebellion.
INTRODUCING
Signature Programs, and Services
From brand design and creative mentoring to transformational photo shoots and feminine art, my services and programs are tailored for creatives, entrepreneurs, and people seeking authentic self-expression and visual alignment.
The BrandMother
Artist-led branding for creatives, coaches, and entrepreneurs.
Custom brand design rooted in clarity, emotion, and originality. Together we shape a visual identity that expresses your essence, far beyond templates or trends.
Thera|Pictures
Transformational portraits to reconnect with your power and presence.
More than a photoshoot, this is a profound visual experience that helps you rewrite how you see yourself. Ideal for creatives, women, and anyone exploring embodiment, visibility, or self-trust.
chroma|soma
Mentorship and creative guidance to reconnect with your body, voice, and artistic flow.
Your space for personal growth through creativity and movement. We work together to process blocks, explore your inner world, and rediscover creative joy
Vulvania
Bold, empowering art celebrating the divine feminine.
Vulvania is an art collection and movement born to honor the power of vulvas, womanhood, and self-expression. From fine art prints to functional objects, these pieces are made to inspire healing, beauty, and rebellion.
Additional Services
Photoshoots & Portraits
- Professional portraits
- Personal branding shoots
- Content for small brands and product photos
Editorial & Print Design
AI-Generated Visuals
I ethically use AI tools like Midjourney to create original, high-quality images that support branding, storytelling, moodboards, and visual ideation. This is especially useful for creatives and brands who want to expand their visual language or test new ideas.
Event Visual Direction and Production
Additional Services
Photoshoots & Portraits
I offer creative, high-quality photography beyond Thera-Pictures. This includes:
- Professional portraits
- Personal branding shoots
- Content for small brands and product photos
I work with natural and studio light, strong visual direction, and a calm, focused approach.
I’m available in Portugal and for travel.***
* Some exceptions apply for travel to certain countries due to visa or safety restrictions.
** All travel expenses (transport, accommodation, meals, etc.) will be calculated based on the project scope.
Editorial & Print Design
I design books, magazines, artist catalogs, and visual assets for print.
Whether you need a full layout for a publication or a polished PDF for a professional release, I can help you shape your content visually, with a strong eye for clarity, rhythm, and narrative flow.
AI-Generated Visuals
I ethically use AI tools like Midjourney to create original, high-quality images that support branding, storytelling, moodboards, and visual ideation. This is especially useful for creatives and brands who want to expand their visual language or test new ideas.
Event Visual Direction and Production
I offer support for creative events, exhibitions, or launch productions; from visual concepting to on-site media creation. This includes branding, graphic design, photography, and visual and operational strategies for experiences that need to feel thoughtful and well-executed.
This Month’s Best-Selling Creative Offers Branding, Art & Photography
This Month’s Best-Selling Creative Offers Branding, Art & Photography
THE BRANDMOTHER DESIGN STUDIO
Custom Brand Identity & Logo Design Kits
Stand Out With a Masterpiece
Masterpiece is a premium branding service for entrepreneurs, creatives, and businesses that want a distinctive brand identity , not just another trendy, short-lived design.
I create custom visual identities that communicate your brand values, connect with your audience, and position you as a leader in your market.
With over 20 years of experience in design and visual storytelling, I combine strategy, psychology, and aesthetics to build a brand system that’s both functional and memorable.
Every Masterpiece project reflects my Brandmother philosophy: a hands-on, thoughtful approach where your brand is designed to grow with clarity, personality, and timeless strength.
Masterpiece Branding Kit
Ready to create a brand identity that feels true to your business?
The Masterpiece Branding Kit is a premium, end-to-end design service that goes beyond a logo. We craft a full visual universe for your business, including a custom brand strategy, logo suite, color palette, typography, and style guide, everything you need to look and feel professional, both online and offline.
What’s Included in the Masterpiece Branding Kit:
-
Brand Discovery Call (1:1 via Zoom) – to understand your brand story, audience, and vision.
-
Mood Board & Brand Direction Concept – visual storytelling to set the tone.
-
Primary Logo Design (custom-tailored).
-
Logo Variations (horizontal, vertical, icon-only, etc.).
-
Brand Color Palette (with CMYK, RGB, HEX codes).
-
Typography Pairing (headline + body fonts).
-
Brand Elements / Textures / Patterns (if needed).
-
Mini Brand Style Guide PDF – a ready-to-use brand identity blueprint.
-
Social Media Kit – profile pictures, banners, and 3 branded post templates.
-
2 Rounds of Revisions included.
Masterpiece
logo suite Kit
Need just a strong, professional logo without the full branding process?
The Logo + Logo Extras Kit gives you a memorable logo and a small set of essential visuals to get started. Ideal for startups or personal brands that want to look polished and cohesive without investing in a complete brand identity (yet).
What’s Included in the Logo + Logo Extras Kit:
Brand Questionnaire (to capture your vision).
Primary Custom Logo Design.
Logo Variations (black & white, transparent, icon version).
Color Palette (3 main colors).
Mini Logo Usage Guide (PDF) – basic rules to keep your logo looking consistent.
2 Mockups (showing your logo in real-world applications).
1 Round of Revisions included.
This Month’s Best-Selling Creative Offers Branding, Art & Photography
THE BRANDMOTHER DESIGN STUDIO
Custom Brand Identity & Logo Design Kits
Stand Out With a Masterpiece
Masterpiece is a premium branding service for entrepreneurs, creatives, and businesses that want a distinctive brand identity , not just another trendy, short-lived design.
I create custom visual identities that communicate your brand values, connect with your audience, and position you as a leader in your market.
With over 20 years of experience in design and visual storytelling, I combine strategy, psychology, and aesthetics to build a brand system that’s both functional and memorable.
Every Masterpiece project reflects my Brandmother philosophy: a hands-on, thoughtful approach where your brand is designed to grow with clarity, personality, and timeless strength.
Masterpiece Branding Kit
Ready to create a brand identity that feels true to your business?
The Masterpiece Branding Kit is a premium, end-to-end design service that goes beyond a logo. We craft a full visual universe for your business, including a custom brand strategy, logo suite, color palette, typography, and style guide, everything you need to look and feel professional, both online and offline.
What’s Included in the Masterpiece Branding Kit:
Brand Discovery Call (1:1 via Zoom) – to understand your brand story, audience, and vision.
Mood Board & Brand Direction Concept – visual storytelling to set the tone.
Primary Logo Design (custom-tailored).
Logo Variations (horizontal, vertical, icon-only, etc.).
Brand Color Palette (with CMYK, RGB, HEX codes).
Typography Pairing (headline + body fonts).
Brand Elements / Textures / Patterns (if needed).
Mini Brand Style Guide PDF – a ready-to-use brand identity blueprint.
Social Media Kit – profile pictures, banners, and 3 branded post templates.
2 Rounds of Revisions included.
Masterpiece
logo suite Kit
Need just a strong, professional logo without the full branding process?
The Logo + Logo Extras Kit gives you a memorable logo and a small set of essential visuals to get started. Ideal for startups or personal brands that want to look polished and cohesive without investing in a complete brand identity (yet).
What’s Included in the Logo + Logo Extras Kit:
Brand Questionnaire (to capture your vision).
Primary Custom Logo Design.
Logo Variations (black & white, transparent, icon version).
Color Palette (3 main colors).
Mini Logo Usage Guide (PDF) – basic rules to keep your logo looking consistent.
2 Mockups (showing your logo in real-world applications).
1 Round of Revisions included.
THE BRANDMOTHER DESIGN STUDIO
Custom Brand Identity & Logo Design Kits
Stand Out With a Masterpiece
Masterpiece is a premium branding service for entrepreneurs, creatives, and businesses that want a distinctive brand identity , not just another trendy, short-lived design.
I create custom visual identities that communicate your brand values, connect with your audience, and position you as a leader in your market.
With over 20 years of experience in design and visual storytelling, I combine strategy, psychology, and aesthetics to build a brand system that’s both functional and memorable.
Every Masterpiece project reflects my Brandmother philosophy: a hands-on, thoughtful approach where your brand is designed to grow with clarity, personality, and timeless strength.
Masterpiece Branding Kit
Ready to create a brand identity that feels true to your business?
The Masterpiece Branding Kit is a premium, end-to-end design service that goes beyond a logo. We craft a full visual universe for your business, including custom brand strategy, logo suite, color palette, typography, and style guide, everything you need to look and feel professional, both online and offline.
What’s Included in the Masterpiece Branding Kit:
Brand Discovery Call (1:1 via Zoom) – to understand your brand story, audience, and vision.
Mood Board & Brand Direction Concept – visual storytelling to set the tone.
Primary Logo Design (custom-tailored).
Logo Variations (horizontal, vertical, icon-only, etc.).
Brand Color Palette (with CMYK, RGB, HEX codes).
Typography Pairing (headline + body fonts).
Brand Elements / Textures / Patterns (if needed).
Mini Brand Style Guide PDF – a ready-to-use brand identity blueprint.
Social Media Kit – profile pictures, banners, and 3 branded post templates.
2 Rounds of Revisions included.
Masterpiece logo suite Kit
Need just a strong, professional logo without the full branding process?
The Logo + Logo Extras Kit gives you a memorable logo and a small set of essential visuals to get started. Ideal for startups or personal brands that want to look polished and cohesive without investing in a complete brand identity (yet).
What’s Included in the Logo + Logo Extras Kit:
Brand Questionnaire (to capture your vision).
Primary Custom Logo Design.
Logo Variations (black & white, transparent, icon version).
Color Palette (3 main colors).
Mini Logo Usage Guide (PDF) – basic rules to keep your logo looking consistent.
2 Mockups (showing your logo in real-world applications).
1 Round of Revisions included.
DESIGN PORTFOLIO
DESIGN PORTFOLIO
DESIGN PORTFOLIO
VULVANIA SHOP
Vulva Art Mugs TO Start Your Day Boldly
Turn your morning ritual into a daily statement.
My Vulvania Mugs are not just mugs… they are bold symbols of body positivity, divine feminine power, and unapologetic self-expression.
Designed for feminists, LGBTQ+ allies, and anyone who celebrates authentic identity, these mugs bring a daily reminder of strength, beauty, and inclusivity.
Crafted from premium ceramic with vibrant, lasting prints, every Vulvania Mug honors the uniqueness of the vulva, encourages self-love, and adds a touch of artful empowerment to your everyday rituals.
✨ Why You’ll Love It
Bold Feminist Design: Each mug celebrates the vulva as a symbol of beauty, empowerment, and freedom.
Body Positive & Inclusive: Perfect for feminists, LGBTQ+ allies, and anyone embracing self-love and identity.
Art by Franca Franchi: Every design is created by an internationally recognized artist, making your mug a true art piece.
Gift-Ready: Ideal for birthdays, pride celebrations, or simply treating yourself.
🎁 Perfect For:
Morning rituals and coffee lovers who want a touch of art.
Feminist, body-positive, and LGBTQ+ gift ideas.
Anyone ready to sip with confidence and make a statement.
☕ Product Details
Material: High-quality ceramic with a premium glossy finish.
Capacity: 11 oz (325 ml) – the perfect morning coffee size.
Print: Vibrant, long-lasting sublimation print (dishwasher safe, microwave safe).
Packaging: Eco-friendly, protective packaging ready for gifting.
[ chroma|soma ]
Photography That Heals, Empowers & Transforms
The Thera-Pictures Experience
More than a photoshoot — it’s a journey into your true self.
Thera-Pictures is a therapeutic photography experience designed to help you reconnect with your emotions, embody your power, and see yourself in a whole new light. It’s where self-esteem, self-worth, and confidence are nurtured and brought to life through art.
Through guided conversations, psycho-magic rituals, somatic embodiment exercises, and creative re-acting, we explore the layers of your current story, alchemizing what needs to be seen, released, or celebrated.
Each image becomes a mirror of your transformation, a proof of your strength and beauty, exactly as you are.
This experience is for those who are ready to:
Reclaim self-confidence and step into their power.
Build self-worth by embracing their raw, authentic presence.
Feel empowered and celebrated through a process of self-discovery.
Thera-Pictures Packages Designed for Your Confidence and Self-Discovery
Each package is a therapeutic space to explore who you are right now, to face what needs to be seen, and to step confidently into a new version of yourself. Whether you’re looking for a full-day deep dive or a 3-session transformation, we’ll create a process that feels personal and empowering.
Why Choose Thera-Pictures?
Therapeutic & empowering: We use art and psychology-inspired techniques to help you see yourself differently.
Guided creative process: Conversations, embodiment, and psycho-magic bring out your authentic presence.
Confidence & transformation: Each session is crafted to nurture self-worth, heal, and empower.
[ chroma|soma ]
Photography That Heals, Empowers & Transforms
The Thera-Pictures Experience
“More than a photoshoot, it’s a journey into your true self.”
Thera-Pictures is a therapeutic photography experience designed to help you reconnect with your emotions, embody your power, and see yourself in a whole new light. It’s where self-esteem, self-worth, and confidence are nurtured and brought to life through art.
Through guided conversations, psycho-magic rituals, somatic embodiment exercises, and creative re-acting, we explore the layers of your current story, alchemizing what needs to be seen, released, or celebrated.
Each image becomes a mirror of your transformation, a proof of your strength and beauty, exactly as you are.
This experience is for those who are ready to:
Reclaim self-confidence and step into their power.
Build self-worth by embracing their raw, authentic presence.
Feel empowered and celebrated through a process of self-discovery.
Why Choose Thera-Pictures?
Therapeutic & empowering: We use art and psychology-inspired techniques to help you see yourself differently.
Guided creative process: Conversations, embodiment, and psycho-magic bring out your authentic presence.
Confidence & transformation: Each session is crafted to nurture self-worth, heal, and empower.
Thera-Pictures Packages Designed for Your Confidence and Self-Discovery
Each package is a therapeutic space to explore who you are right now, to face what needs to be seen, and to step confidently into a new version of yourself. Whether you’re looking for a full-day deep dive or a 3-session transformation, we’ll create a process that feels personal and empowering.
therapictures portfolio
therapictures portfolio
Trusted Voices
Because the best proof comes from real experiences...
Trusted
Voices
Because the best proof comes from real experiences...
DATA,
NOT HYPE
DATA,
NOT HYPE
DATA
NOT
HYPE
20+
Years of Artistic Career
Two decades of art, design & photography expertise.
500+
COMPLETED PROJECTS
From portraits to branding, every story crafted with care.
750+
happy
clients
Individuals & brands who trusted me to bring visions alive.
8+
COUNTRIES REACHED
Sharing creativity across borders, cultures, and industries.
So… When do we start?
Now that you know me a little better, and you know you would like to work with me…
I’d love to hear about your ideas and visions. Let’s book a free meeting, talk it through, and see if we’re the right fit to co-create something meaningful and together.
So…
When do we start?
Now that you know me a little better, and you know you would like to work with me…
I’d love to hear about your ideas and visions. Let’s book a free meeting, talk it through, and see if we’re the right fit to co-create something meaningful and together.
VULVANIA SHOP
Vulva Art Mugs TO Start Your Day Boldly
Turn your morning ritual into a daily statement.
My Vulvania Mugs are not just mugs… they are bold symbols of body positivity, divine feminine power, and unapologetic self-expression.
Designed for feminists, LGBTQ+ allies, and anyone who celebrates authentic identity, these mugs bring a daily reminder of strength, beauty, and inclusivity.
Crafted from premium ceramic with vibrant, lasting prints, every Vulvania Mug honors the uniqueness of the vulva, encourages self-love, and adds a touch of artful empowerment to your everyday rituals.
✨ Why You’ll Love It
Bold Feminist Design: Each mug celebrates the vulva as a symbol of beauty, empowerment, and freedom.
Body Positive & Inclusive: Perfect for feminists, LGBTQ+ allies, and anyone embracing self-love and identity.
Art by Franca Franchi: Every design is created by an internationally recognized artist, making your mug a true art piece.
Gift-Ready: Ideal for birthdays, pride celebrations, or simply treating yourself.
Perfect For:
Morning rituals and coffee lovers who want a touch of art.
Feminist, body-positive, and LGBTQ+ gift ideas.
Anyone ready to sip with confidence and make a statement.
Product Details
Material: High-quality ceramic with a premium glossy finish.
Capacity: 11 oz (325 ml) – the perfect morning coffee size.
Print: Vibrant, long-lasting sublimation print (dishwasher safe, microwave safe).
Packaging: Eco-friendly, protective packaging ready for gifting.
So…When do we start?
Now that you know me a little better, and you know you would like to work with me…
I’d love to hear about your ideas and visions. Let’s book a free meeting, talk it through, and see if we’re the right fit to co-create something meaningful and together.
Let’s Stay in the Loop
I share my world in two different ways, one is focused on my creative projects, services, and everything happening in my professional journey.
The other is a more personal space where I journal about daily reflections, thoughts, and the behind-the-scenes stories that inspire my life, art and my work.
You can choose to follow just the updates, dive into the more intimate journal, or join both if you’d like the full picture.
Let’s Stay in the Loop
I share my world in two different ways, one is focused on my creative projects, services, and everything happening in my professional journey.
The other is a more personal space where I journal about daily reflections, thoughts, and the behind-the-scenes stories that inspire my life, art, and my work.
You can choose to follow just the updates, dive into the more intimate journal, or join both if you’d like the full picture.
WORKS
Discover what’s happening inside my studio!
New projects, services, and creative drops that you’ll see here first.
JOURNAL
Think of this as a cozy coffee chat with me; reflections, daily sparks, a bit of drama, and notes that don’t always make it to the big stage.
An intimate look to what’s happening in my Studio + New projects, services, and creative drops that you’ll see here first.
An intimate look to what’s happening in my Studio + New projects, services, and creative drops that you’ll see here first.